The Power of Direct Mail in the Digital Age
The average American is subjected to thousands of advertisements [...]
Staying at Home and Opening Mail: How The Pandemic Has Changed Direct Mail
Remote work and shelter-in-place orders have changed the purchasing [...]
How Political Direct Mail is Changing During the Pandemic
During the 2018 prime election season, Plumb Marketing mailed [...]
Have These 2020 Direct Mail Predictions Proven True?
While the article was written pre-COVID-19, the important concepts [...]
Top Political Mail Trends to Look for in 2020
In the current political climate, cutting through the noise [...]
The On- and Offline Marketing Blend Secret
Research is showing a greater than 60% increase on [...]
Turn New Movers into Loyal Customers with a New Mover Direct Mail Campaign
Nearly 70,000 people moved to Colorado in 2019, and [...]
How Important is Direct Mail for Political Outreach?
In 2018, USPS conducted a survey that revealed nearly [...]
Tactful Tips for Direct Mail Success During COVID
As we all begin re-entry during COVID-19, it’s important [...]
Unpacking the Marketing Possibilities of a New Mover Campaign
If you are in competition to earn a piece [...]
Do You Know if Your Direct Mail Campaign Is Working?
Direct mail is ideal for creating an immediate response. [...]
