What is multichannel marketing? More importantly, how do you leverage it to build your business?

Multichannel marketing is a method that allows customers and prospects to engage with you in the way that is best for them, giving them a personalized experience that builds loyalty and engagement – and increases how much they spend with you.

Activity over multiple devices increases and decreases – do you know how to reach customers and where? Discover more about how multi-channel marketing works, including benefits, challenges and real-world examples, here.