If you are on the fence about whether or not direct mail marketing is a good fit for your business, you may want to take a few minutes to review this checklist of 15 reasons why to use it. It may awaken you to some things you hadn’t considered – from gaining new prospects to nurturing current customers – you can, and should add direct mail marketing to your “to do” list this year.

Click HERE for a quick read to get your creative and analytical juices flowing.