Promotional products are used by organizations in order to gain the recipient’s attention. They are relatively low cost at pennies on the dollar of return. This article looks at the $23 billion dollar promotional product industry, the most popular items, and how they are typically distributed to prospective customers.
Curious about promotional products and how to leverage them in your business? Take a few minutes with this article for some great history, ideas and statistics to get your marketing juices flowing.
The article in its entirety is here.