Multichannel marketing takes your message from print to digital, airwaves and video, but the overall key to success is consistency. When there are so many ways customers can engage with your business, you need to be found. But to be effective, the consumer needs to know it’s you and your business that is reaching them each and every time.

How is this done? With consistent marketing efforts. This article dives into the benefits of consistency, especially for those looking to increase the value of ALL their marketing.

Gather your team together and start brainstorming the ideas in this article and watch your marketing efforts improve.